Senior Manager, Concept Development at CNN | NYC Job

Senior Manager, Concept Development at CNN | New York City, NY

Introduction

If you have a strong background in media, branded content, creative strategy, advertising, or integrated marketing, the Senior Manager, Concept Development at CNN could be an interesting opportunity to explore in New York City. This full-time, onsite position with CNN, part of Warner Bros. Discovery, focuses on developing creative concepts that bring together compelling content, audiences, and brand partnerships.

The role is particularly suited to professionals who enjoy turning broad ideas into polished proposals and presentations. Rather than concentrating on only one media channel, the position involves thinking across television, digital, mobile, and social platforms while considering audience behavior, editorial considerations, and commercial objectives.

For experienced concept developers, this opportunity offers exposure to high-profile media projects and collaboration with teams spanning content, advertising sales, audience development, research, and other functions. The position also requires someone who can manage several priorities at once without losing sight of quality or deadlines.

The advertised annual base salary range is $137,900 to $256,100, although Warner Bros. Discovery notes that actual compensation can vary according to factors such as location, experience, skills, market conditions, internal equity, and performance.

Job Overview

Job Detail	Information
Company	CNN / Warner Bros. Discovery
Position	Senior Manager, Concept Development
Location	New York, New York, United States
Employment Type	Full-time
Work Arrangement	Onsite
Job ID	R000106519
Industry	Media, News, Entertainment & Digital Content
Experience Required	Relevant professional experience in concept development, media, content, sales strategy, marketing, or related work
Education	Not specifically stated in the supplied job posting

About CNN and Warner Bros. Discovery

CNN is a globally recognized news and media organization with a substantial presence across television, digital platforms, streaming, mobile experiences, and social media. Its business operates in an environment where audiences increasingly consume information across multiple formats and devices.

CNN is part of Warner Bros. Discovery (WBD), a global media and entertainment company whose portfolio includes news, entertainment, sports, factual programming, streaming services, and other content brands.

For professionals working in concept development, this type of organization provides an opportunity to operate at the intersection of content, audience engagement, media strategy, and commercial partnerships. The environment can be especially relevant for people who understand how creative ideas need to work for both audiences and business stakeholders.

WBD also emphasizes collaboration, inclusion, adaptability, and professional development as important elements of its workplace culture. Candidates should review the company's current careers information for the latest details about its culture, policies, and employee programs.

Key Responsibilities

Develop Creative Sponsorship Concepts

A major part of the Senior Manager, Concept Development position involves creating ideas that can connect advertisers with CNN audiences in meaningful ways. Successful concepts need to be creative while also fitting the client's objectives and CNN's brand environment.

Build Integrated Media Proposals

The role involves developing proposals that can work across multiple platforms. Candidates may need to think beyond traditional television and consider how an idea can extend into digital, mobile, social, or other audience touchpoints.

Support Client Pitches

The Senior Manager will contribute to important presentations and pitches. This requires the ability to take complex information and turn it into a clear story that sales teams, clients, and internal stakeholders can quickly understand.

Work Across Departments

Concept development is highly collaborative. The successful candidate will need to work effectively with editorial, sales, audience development, research, and content teams. Understanding different priorities and finding practical solutions will be important.

Use Audience and Market Insights

Strong concepts are not based solely on creativity. Research and audience information can help identify what people are interested in, where they consume content, and how proposed programs could perform.

Manage Multiple Projects

Media opportunities can develop quickly, and several proposals may require attention at the same time. The position therefore calls for strong organization, prioritization, deadline management, and attention to detail.

Protect Brand and Editorial Standards

Commercial concepts involving a major news organization must be developed carefully. Ideas and proposals need to remain consistent with applicable editorial expectations and brand guidelines.

Required Skills

Technical and Professional Skills

Candidates should be comfortable with:

• Developing creative concepts and integrated media ideas
• Preparing professional presentations and proposals
• Understanding digital, social, mobile, and traditional media
• Using audience or market research to support recommendations
• Managing multiple projects and competing deadlines
• Structuring information into persuasive business presentations
• Evaluating content and sponsorship opportunities
• Working with cross-functional teams

Soft Skills

The position also places considerable value on interpersonal abilities, including:

• Clear written and verbal communication
• Strategic thinking
• Creative problem-solving
• Stakeholder management
• Collaboration
• Organization
• Adaptability
• Attention to detail
• Confidence presenting ideas
• Ability to work effectively under pressure

Preferred Experience

While the supplied posting does not specify a single required degree or fixed number of years of experience, candidates with backgrounds in media strategy, branded content, advertising, creative development, marketing, sponsorships, publishing, entertainment, or related fields may find their experience relevant.

Experience creating client-facing proposals and presentations can be particularly useful.

Qualifications

A competitive candidate should be able to demonstrate a history of managing projects from idea development through presentation or execution. The ability to work with senior stakeholders and communicate ideas clearly is also important.

Candidates should be prepared to demonstrate examples of situations where they:

• Managed several projects at the same time.
• Developed a creative or strategic recommendation.
• Used research or audience information to improve an idea.
• Presented a proposal to internal or external stakeholders.
• Resolved challenges involving multiple teams.
• Adapted to changing priorities while maintaining deadlines.

Because the official posting does not list a specific educational requirement, applicants should focus on demonstrating relevant professional expertise and accomplishments rather than relying solely on academic credentials.

Salary, Benefits and Perks

The advertised base salary range is $137,900–$256,100 per year for this position. Warner Bros. Discovery states that compensation can vary depending on several factors, including experience, skills, location, market conditions, internal equity, and performance.

The posting also indicates that total compensation may include additional rewards such as:

• Annual bonus opportunities
• Short- and long-term incentives
• Program-specific awards
• Health insurance coverage
• Employee wellness programs
• Life and disability insurance
• Retirement savings benefits
• Paid holidays
• Sick time
• Vacation

Benefits and eligibility can vary based on location, employment terms, and applicable company policies. Applicants should confirm the current benefits package directly through the official careers information.

Why Consider This Opportunity?

Exposure to a Major Media Environment

Working within CNN and Warner Bros. Discovery can provide exposure to large-scale media operations and the challenges involved in reaching audiences across changing platforms.

Blend of Creativity and Strategy

This is not simply a creative role. It combines idea generation with research, presentation development, audience understanding, commercial strategy, and stakeholder management.

Cross-Platform Experience

Professionals can gain experience thinking about how concepts translate between linear television, digital, mobile, and social environments.

Collaboration With Diverse Teams

The position requires interaction with people from several disciplines. That can help professionals strengthen their ability to communicate across creative, editorial, commercial, and analytical functions.

Career Development

A senior-level concept development position can be valuable for professionals seeking to deepen their expertise in branded content, media partnerships, integrated marketing, or creative strategy.

Hiring Process

The exact recruitment process for this specific position is not provided in the supplied job description. Generally, applicants for professional roles may experience several stages:

1. Online application – Submit an application and resume through the official careers website.
2. Resume review – Recruiters or hiring teams assess relevant experience and qualifications.
3. Initial conversation – Selected candidates may be contacted for an introductory discussion.
4. Interviews – Candidates may meet with hiring managers and other relevant stakeholders.
5. Assessment or presentation – Depending on the position, candidates could be asked to demonstrate relevant skills through a task, case discussion, or presentation.
6. Final decision and offer – Successful candidates receive further details about compensation, employment terms, and onboarding.

These steps are general guidance and should not be interpreted as the confirmed hiring process for CNN. The actual process may differ.

How to Apply

Interested candidates should apply through the official Warner Bros. Discovery careers website rather than relying on third-party job advertisements.

Official Apply Link:
Apply for Senior Manager, Concept Development – CNN

Before submitting your application, review your resume for accomplishments related to concept development, media strategy, branded content, presentations, project management, audience insights, and cross-functional collaboration.

Also verify the job ID R000106519 and the current status of the vacancy on the official careers page.

Frequently Asked Questions

1. Who can apply for the Senior Manager, Concept Development position?

Professionals with relevant experience in media, advertising, marketing, branded content, creative strategy, sponsorships, or related areas may consider applying if their background aligns with the position's requirements.

2. Where is this CNN job located?

The position is based in New York, New York, United States, and the supplied listing identifies it as an onsite role.

3. Is the position full-time?

Yes. The job listing identifies the Senior Manager, Concept Development position as a full-time opportunity.

4. What is the salary for this role?

The advertised base salary range is $137,900 to $256,100 per year. Actual compensation can vary based on several factors, according to the employer.

5. Is remote work available?

The supplied job listing identifies the position as onsite. Applicants should check the official posting for the latest information regarding work arrangements.

6. What skills are important for this position?

Important capabilities include creative concept development, presentation and proposal writing, communication, project management, research interpretation, collaboration, strategic thinking, and the ability to manage multiple deadlines.

7. Is a specific degree required?

The supplied job details do not identify a specific educational degree requirement. Candidates should review the official posting for any updates and emphasize relevant professional experience.

8. Is prior experience mandatory?

The role is a senior-manager position and calls for demonstrated professional capabilities. Applicants should have relevant experience that shows they can manage complex projects, develop proposals, collaborate with stakeholders, and deliver high-quality work.

9. What is the selection process?

The exact CNN selection process is not specified in the supplied posting. Candidates should generally expect an application and resume review followed by interviews and potentially role-relevant assessments.

10. Where should I apply?

Applications should be submitted through the official Warner Bros. Discovery careers page linked above. Avoid submitting personal information through unofficial job sites claiming to represent the employer.

11. Is relocation assistance available?

Relocation support is not confirmed in the supplied job information. Candidates should ask the recruiting team or consult the official posting if relocation would be necessary.

Related Job Suggestions

Professionals interested in the Senior Manager, Concept Development position may also want to search for:

• Senior Manager, Branded Content
• Integrated Marketing Manager
• Creative Strategy Manager
• Media Partnerships Manager
• Content Strategy Manager
• Sponsorship Strategy Manager
• Senior Manager, Digital Content
• Audience Development Manager

These related titles can help broaden your job search across media, entertainment, advertising, publishing, and digital content organizations.

Final Thoughts

The Senior Manager, Concept Development at CNN position stands out for professionals who enjoy combining creativity with business strategy. The role calls for someone who can develop strong ideas, turn those ideas into persuasive proposals, work with different departments, and keep projects moving in a deadline-driven media environment.

With an advertised base salary of $137,900–$256,100, an onsite New York City location, and exposure to CNN's broad media ecosystem, this could be worth considering for experienced professionals pursuing senior opportunities in media partnerships, branded content, creative strategy, or integrated marketing.

As with any job opportunity, candidates should verify the current vacancy, qualifications, compensation details, work arrangement, and application requirements on the official Warner Bros. Discovery careers page before applying.